*The artwork of M.C. Escher shows crazy worlds in which staircases appear to go nowhere and people "sit" upside down or sideways.
*The plywood pillar at your local museum is painted a creamy Cheap NBA Hoodies China , mottled white, with deep grey veins and other imperfections so it looks like real marble.
*When you put your dinner on a 12-inch plate instead of a 17-inch one, you eat less food and feel more satisfied by it.
What do these three facts have in common? They are all optical illusions. Illusions are important in writing, too. A piece that looks great will read better than one that is visually dull or confusing.
I'm old enough to have attended college when students commonly submitted essays written by hand. But even back in those dark Cheap NBA Jerseys China , pre-computer ages, I learned pretty quickly that typewriting my work guaranteed a grade that was at least 10% higher! Anyone who doesn't pay attention to presentation is like the college student who insists on writing by hand -- or the chef who slaves over a luscious five-star meal and then slops it onto a blue plastic plate. But here's the good news. It's easy to improve your writing presentation. Let me give you five simple tricks you can adopt.
1) Use short paragraphs. When I was in grade 7, Sister Miriam Claire tried to convince us that paragraphs were defined by their content. She used scary words like "topic sentence" and "unity" and "coherence." Then, when I became a journalist Cheap Nike NBA Hats , I learned a much easier rule: Paragraphs have nothing to do with content -- they are simply a visual tool. Those lovely white indent marks not only give your audience a space to rest its eyes -- they make it easier for readers to find their place. Think of your indents as little life preservers floating in the stormy sea of grey type. Use one every four sentences or so. (Note: If you are writing for a very narrow column width, or if your sentences are very long, indent even more frequently.)
2) Use subheads.Subheads are mini-headlines That appear in the middle of stories. They used to be common in newspapers and magazines but seem to be out of favour now. But they are ubiquitous on the web -- and for good reason. Subheads provide extra entry points for skimmers and scanners. Just be sure to do them right. I see too many subheads that are simply "labels." A good subhead is both interesting and specific. And it also uses a verb. Boring, label subhead: Snorkeling Better subhead:Swim beside jewel-hued fish
3) Highlight key words or sentences. If you're a woman of a certain age Cheap Nike NBA Shirts , the salon adds highlights to your hair for a darn good reason -- they make you look younger, richer and more interesting. Likewise, boldface and italics can help infuse your copy with extra appeal. Just don't make the common mistake of over-using the highlights and becoming the literary equivalent of a bleached blonde. Many writers fail to appreciate that italics and boldface are actually harder to read than regular Roman type. These specialized typefaces should be used sparingly --a few words at a time-- and not in great swaths of copy.
4) Use bullets or numbers. We human beings are hard-wired to appreciate parallel thoughts and good organization. If you provide bullets or numbers, your audience will likely continue reading until the end. Giving your readers a list is a bit like setting a bowl of pretzels in front of them. You can relax knowing that they'll keep eating until the bowl is empty. (You may have noticed that today's column has both bullets and numbers.)
5) Use white space generously. In addition to indenting Cheap Nike NBA Hoodies , add other white space whenever you have the opportunity. You can use it between paragraphs, between sections, before and after graphics. Just as a mat and frame help make a photo look better and more significant, so Cheap Nike NBA Jerseys , too, white space will dramatically improve the look of your words.
Optical illusion? Or smart writing? You decide.
A private university in the eastern Chinese city of Qingdao has made national headlines for banning public intimacy between student lovers as part of its controversial code of conduct.
Qingdao Binhai University, founded as a private vocational college in 1992, has named and shamed students said to break school rules Cheap NBA Hats , detailing their private information as well as unapproved behavior such as holding hands and hugging in public.
A student told Beijing Times that males can't publically help carry bags for females and lovers can't share one tray at the canteen or an earphone.
Another student, who wanted to remain anonymous, said he received a "serious warning" from the university after a teacher caught him holding hands with his girlfriend. The student was required to clean a "dirty, outdated" toilet as punishment.
"I can't even give her a hand on campus if she is ill Cheap NBA Shirts ," said the student.
Some reported that there are no sanitation workers at the university and students found to violate disciplinary rules are often sent to clean toilets.
The university also has strict requirements on personal appearance, banning male students from dying their hair without good reasons. A student's hairstyle is also carefully recorded, noting yellow color or damage.
Sanctions are based on a score system starting at 100, and students would fail if they have less than 60 points. But as a reward Cheap NBA Hoodies , a student can earn extra points for donating county annals about their hometown to the school library.
A manager in charge of student affairs said the university placed strict requirements on students from the day of its opening. He also said the university neither advocates nor bans student relationships but demands "students mind manners".